How to Create For Your Target Audience

In starting or growing a business, there are a number of easy online ways to find out what consumers want and are looking for as well as ways to reach them as an audience. SEO writing, or Search Engine Optimization writing, has become the go-to in trying to attain viewers/ customers through search platforms like Google. Outside of gaining a following, SEO can also be … Continue reading How to Create For Your Target Audience

[Updated] Tips and Tricks to Working as a Freelancer on Upwork

Working as a freelance writer is both easy and tricky at the same time – here are a few pointers to working at home remotely and how to create an online freelancing profile on Upwork. UPDATE: Upwork has since gotten rid of a portion of the “connect” point system that is explained below. The website has moved towards users purchasing “connects” and then jobs are … Continue reading [Updated] Tips and Tricks to Working as a Freelancer on Upwork

Balancing the Mind: Tieing Artfulness to Meditation

With constant stressors in our lives, like work or school, it is important to both to relax and to stretch out the other side of the brain. For me, and a number of other students either this week or soon, it’s time for studying and exams. To keep my cool in this stressful time, I try to include any relaxing activities as I do study … Continue reading Balancing the Mind: Tieing Artfulness to Meditation

Conflicts with Technology in Interpersonal Relationships

Conflicts within relationships are healthy because of how they aid in getting to know both ourselves and the other person and technology has become just one of the many points of conflict in interpersonal relationships that people have to work through. Without conflicts, there are no thresholds to break. There would be no movies to watch or stories to be heard if conflicts never arose, … Continue reading Conflicts with Technology in Interpersonal Relationships

NPR’s Look into Facebook’s Oversight

NPR’s episode titled ‘How Facebook Takes On Fake News and Hate Speech’ from last October goes over Facebook’s policies and how the platform deals with problems, such as relying on users reporting issues themselves. Within the podcast, guest, Monika Bickert, the head of product policy and counterterrorism on Facebook, talks about the amount of difficultly is it to oversee all of the posts on Facebook. … Continue reading NPR’s Look into Facebook’s Oversight

Why Facebook Ads is Not for Small Businesses

Advertising on social media today is both highly targeted and not at all targeted to the correct audiences. While we have all seen the strange T-shirts with our birthday month and a random item we like, these are leaning on the creepy and unnecessary side of over-marketing. And I am not at all sure how and why this is a thing. In an NPR podcast … Continue reading Why Facebook Ads is Not for Small Businesses

How to do a ‘Social Media Audit’ on a Growing Business

A ‘Social Media Audit’ is a multi-leveled way to improve one’s social media presence. For my project, I chose illustrator Daisy Drew, went through her website, Instagram, Facebook, Twitter, what have you, and came up with an example strategy, plan, and posts. The first step to the audit was finding all of where the small business is online, and then a comparing them to a … Continue reading How to do a ‘Social Media Audit’ on a Growing Business

The International Problem of Addiction: How Technology and Drugs are One in the Same.

In an interview on France 24, the Director of the French National Centre of Scientific Research, Jocelyne Caboche, speaks about how addiction today is no longer seen as a moral wrongdoing but more as the straightforward disease that it is. In the interview titled ‘Whether it’s drugs or social media, addiction changes chemicals in our brains,’ Caboche explains to interviewer Eve Irvine that addictions come … Continue reading The International Problem of Addiction: How Technology and Drugs are One in the Same.

The Man Behind The Microphone And Why He Chose GVSU

Grand Valley State University student, Stephen Szymanski, is one of a few hosts of the WCKA “Whale Radio” show and has been for about a year now. What most people do not know is that Stephen chose to go to GVSU because of its work for the Make-A-Wish foundation and the radio show slot is just a bonus. It is unfortunate that when people become … Continue reading The Man Behind The Microphone And Why He Chose GVSU