Advertising on social media today is both highly targeted and not at all targeted to the correct audiences. While we have all seen the strange T-shirts with our birthday month and a random item we like, these are leaning on the creepy and unnecessary side of over-marketing. And I am not at all sure how and why this is a thing. In an NPR podcast … Continue reading Why Facebook Ads is Not for Small Businesses
A ‘Social Media Audit’ is a multi-leveled way to improve one’s social media presence. For my project, I chose illustrator Daisy Drew, went through her website, Instagram, Facebook, Twitter, what have you, and came up with an example strategy, plan, and posts. The first step to the audit was finding all of where the small business is online, and then a comparing them to a … Continue reading How to do a ‘Social Media Audit’ on a Growing Business
In an interview on France 24, the Director of the French National Centre of Scientific Research, Jocelyne Caboche, speaks about how addiction today is no longer seen as a moral wrongdoing but more as the straightforward disease that it is. In the interview titled ‘Whether it’s drugs or social media, addiction changes chemicals in our brains,’ Caboche explains to interviewer Eve Irvine that addictions come … Continue reading The International Problem of Addiction: How Technology and Drugs are One in the Same.
Artem Alexandra 