Month: October 2019

Ethics, Philosophy, Public Relations

Marketing Schemes of the LuLaRoe Company: Can We Take Good From The Bad?

The company LuLaRoe has recently taken the stage as being an incredibly unethical and selfish enterprise, and this is because it has become largely known as a pyramid scheme. What can be taken from this situation is to look at the advertisement and public relations strategies and tactics that made LuLaRoe so popular in the first place, and then to see if those methods can … Continue reading Marketing Schemes of the LuLaRoe Company: Can We Take Good From The Bad?

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Communications, Ethics, Public Relations

Why User Data Is Worth More Than Anything 

The recent legal trials, involving a certain looky-loo, have done nothing but show us that our data is as valuable as money itself. And businesses will pay top dollar for these uniquely human precious stones.  Analytical tools for online research, such as Google Analytics, have become the right-hand man of modern companies. Google Analytics offers user information that ranges from how many are online in … Continue reading Why User Data Is Worth More Than Anything 

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Communications, Public Relations

Using Social Media for PR Purposes

Since the dawning of social media, such as Facebook and the like thereof, companies have been employing the use of each one in order to stay where the masses are. Going from print and tv to a brand new digital age of advertising and public relations. When deciding which social medium platform, or ratio of social media, to use, it is important to note the … Continue reading Using Social Media for PR Purposes

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